Welcome to the Heart of North Carolina!

Find what’s in your heart by exploring an assortment of museums and attractions unequal to any other area of North Carolina! From Petty Enterprises Historic Site in Randleman, birthplace of 10 NASCAR championships to Asheboro's North Carolina Zoo the world’s largest natural habitat zoo and American Classic Motorcycle Museum, including the largest private collection of Harley-Davidson® motorcycles in the country; Seagrove, the handmade pottery capital of the U.S.; Linbrook Heritage Estate in Trinity, home of Linbrook Hall, one of the largest privately owned homes in the Southeast; and Kersey Valley Spookywoods in Archdale, named one of 2014's Top 10 Spookiest Haunted Attractions in the U.S. by USA Today.

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  • Asheboro NC Zoo
  • Seagrove Pottery
  • Richard Petty Museum
  • Linbrook Museum
  • Archdale
  • Asheboro NC Zoo
  • Archdale Furniture
  • Seagrove Pottery
  • Richard Petty Museum
  • Richard Petty Museum